A 12-Week Plan to Prepare Your LEAP 2027 Stand

· Creative Circle team · 4 min read

LEAP is one of the world’s largest tech shows, and stands are prepared months ahead. Here is a simple week-by-week plan so nothing is left to the last minute.

Jetour T1 launch, produced by Creative Circle.
Jetour T1 launch, produced by Creative Circle.

When is LEAP 2027?

According to our exhibitions calendar, LEAP 2027 runs at Riyadh Exhibition & Convention Center, Malham, from 12 to 15 April 2027. Always confirm final dates and deadlines in the organiser’s exhibitor manual.

Weeks 12–10: goal, space and brief

Define the goal before any design: leads, a product launch, or meetings with investors and partners. Collect your stand number and size, open sides and brand guidelines, and ask your contractor for a first proposal. The clearer the brief, the closer the first design is to the final result.

Weeks 9–7: 3D design and approval

Review the 3D with your sales team, not only marketing: where does the visitor stand, where are products shown, where do meetings happen? At LEAP, a quiet meeting area and one clear presentation screen usually matter more than extra decoration.

Weeks 6–5: organiser drawings and approvals

Submit technical drawings and documents on time, especially for double-deck stands, hanging banners or special heights. Delays here mean extra fees or last-minute changes.

Weeks 4–2: fabrication and content

Factory fabrication runs in parallel with screen content, presentations, print and giveaways. Ask for progress photos, and set up lead capture now so no prospect is lost.

Final week: build-up and handover

Build-up happens in the organiser’s slots. Take handover at least a day before opening, test screens, lighting and internet, and walk your team through the visitor journey.

Exhibiting from abroad?

If your stand was designed by your agency abroad, it can be fabricated locally instead of shipped internationally, with a local partner handling organiser approvals, installation and dismantling in English.

Start planning for LEAP now

Send us your stand number, size and goals, and we will reply with a first concept and timeline within 48 hours.

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Related: International exhibitors · Your LEAP stand guide · All insights