Case study
Bin Shihon · 75 years.
A desert in the middle of World Defense Show.
ClientBin Shihon
ProjectExhibition booth
WhereWorld Defense Show, Riyadh
StudiosExhibitions · Design Lab · Execution
The idea
75 years of supplying the field deserved the field itself: off-road tyres on a desert rock bed, a field truck with sandbags, and a clean white pavilion for meetings.
What we delivered
- 0175th-anniversary booth concept
- 023D design and visitor flow
- 03Desert rock bed and product displays
- 04Interactive kiosks for each brand
- 05Meeting area and reception
- 06Fabrication, install and dismantling
01
3D design
Light, materials and visitor flow, signed off before fabrication.
02
Built
Fabricated in-house and installed on site.
Next project
The Business Code · Big 5
→Your project next